优化Shopee产品页面以获得更好的搜索结果
在深入研究细节之前，这里有一些优化您的产品页面的基础技巧：
避免重复发布同一产品项-这将使搜索引擎将您的产品识别为垃圾邮件并过滤掉您的产品。
始终更新您的产品内容-这将提高内容质量，并使搜索引擎在搜索页面上将您排名更高。
内容 | 技巧 |
产品名 | 包括以下元素： 品牌，产品名称，性别，型号/样式，类型，颜色 |
| 产品名称不得超过80个字符 | |
| 产品描述 | 好的描述通常是至少400字（内容丰富） |
| 使用关键字1-2次，但避免过多填充关键字* | |
| 确保描述与买家想要或正在寻找的东西相关 | |
| 请勿重复说明 | |
产品属性 | 始终在产品类别上添加特定的产品属性 |
| 不同的类别用不同的属性来填充 |
*请参考指南第二步以研究和选择正确的关键字
shopee官网原文详情：
Optimise product page for better search results
Before diving into specifics, here are a few general tips for optimising your product page.
Avoid double posting the same product item - This will cause search engines to recognise your product as spam and filter out your product.
Always update your product content - This will improve content quality and cause search engines to rank you higher on search pages.
CONTENT
Remarks
Product Name
Include these elements: Brand, Product Name, Gender, Model/Pattern, Type, Colour
Limit product name to 80 characters Product Description A good description is usally at least 400 words
(rich content)
Use keywords 1-2 times but avoid overstuffing keywords* Ensure description is relevant to what buyers want or are looking for Do not duplicate descriptions Product Attributes
Always add specific product attributes
on product category
Different categories will have different attributes to fill up
文章来源：shopee官方网站
